The name Benchmark, symbolizes "the point by which all others are measured." 40 years ago, the business was established with the intention of creating the "Benchmark" in wedding rings and their products have been built on the premise of being the highest quality wedding rings in the market.

Benchmark has dedicated much focus and attention to making elegant rings in platinum, palladium, and white/yellow gold. They precision set and die-strike all their diamond bands and have recently included titanium, seranite and licensed tungsten in their new "Forge" line of alternative metals.

They have successfully managed a national consumer advertising campaign which helps retailers succeed while continuing to promote the effort of being one of the industry's best manufacturers. Through various point of purchase materials, Benchmark continues to advertise their products to consumers. Programs like the Lifetime Guarantee, Co-op advertising and stock balancing, are offered to retailers by Benchmark to stay a cut above the rest. To learn more, please contact one of our excellent customer service reps.

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