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Over a hundred years ago, in 1895, Daniel Swarovski founded the company Swarovski in Wattens, Austria. Today, still based in Wattens, family-owned and run by 4th and 5th generation family members, has a global reach, with some 20,000 employees, and a presence in over 120 countries. As a company, Swarovski encompasses a broad range of activities and businesses. These have now evolved into distinct brands, each with its own specific strengths and unique personality. Since 1965, Swarovski has catered to the fine jewelery industry, applying its state-of-the-art precision cutting technology to a range of both genuine gemstones and created stones. ENLIGHTENEDTM - Swarovski Elements is the new product brand for Swarovski's Genuine Gemstones & Created Stones Business. It insinuates the power contained within these diverse materials along with the endless variety, the countless colors and fine nuances, and their extraordinary effectiveness, reflecting time and time again the precision, the innovative and inspirational power that Swarovski hallmarks. Swarovski's mastery of cutting and light reaches a brilliant new pinnacle in ENLIGHTENEDTM - Swarovski Elements. |
29 West 57th Street
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